Broollie
Every meeting ends with a decision you can track.
AI meeting management and workflow automation SaaS.
- Client
- Go Broollie LLC
- Industry
- SaaS / Productivity
- Region
- Global (38+ countries)
- Engagement
- B2B SaaS · AI SaaS web application
Broollie turns scattered meetings into tracked outcomes. It drafts agendas with AI, assists live during the call, writes the minutes, and follows up on every action item — so decisions never get lost. Built for universities, enterprises, government, healthcare, and professional services teams across 38+ countries.
The problem we set out to solve.
Meetings ran without clear agendas or objectives.
Manual note-taking meant insights got missed.
Action items were never tracked or enforced.
Communication was split across too many separate tools.
Leaders had no visibility into what meetings actually produced.
No central record of decisions for onboarding or compliance.
What success needed to look like
- Every meeting ends with a documented agenda, minutes, and owned action items — not scattered notes.
- Leaders get visibility into whether meetings are actually driving outcomes.
- Teams stay connected across channels — voice, WhatsApp, SMS — so nothing gets missed.
- The platform scales from small teams to enterprise, government, and healthcare without breaking.
How we delivered it.
01
Diagnose
Mapped the full meeting lifecycle — before, during, and after — and found where agendas, notes, and follow-through were falling through the cracks.
02
Design
Designed the AI agenda-to-minutes-to-action-item pipeline and the multi-channel notification model together with the team, covering Zoom and Webex meeting flows and role-based access.
03
Build
Built the platform on Bubble as multi-tenant SaaS, integrating GPT-4o-mini for agenda generation and real-time meeting assistance, Twilio for voice/WhatsApp/SMS notifications, MeetGeek for transcription, and Stripe for subscription billing.
04
Launch
Rolled out through continuous security testing — SAST, DAST, dependency scanning — and a staging environment before production, so the platform launched hardened for global teams.
05
Run
Ran two-week agile sprints to keep refining the AI assistant, minutes generation, and analytics dashboards as usage grew across universities, enterprises, and healthcare.
What we built.
We built a platform for the full meeting lifecycle. Before the call, AI drafts the agenda. During it, the Max AI assistant helps keep the discussion on track. After, the system generates minutes and action items in about five minutes, then sends reminders by voice, WhatsApp, and SMS so the whole team gets them. Leaders see every outcome in one analytics dashboard. It is built to cut wasted meeting time and make sure action items actually get done.
Tech stack
Integrations
- Zoom API
- Webex API
- MeetGeek
- Twilio (voice / WhatsApp / SMS)
- Stripe (billing)
- SendGrid (email)
- Zendesk (support)
Security
- OAuth authentication with role-based access control
- AES-256 encryption; TLS 1.2/1.3 in transit
- SAST, DAST, and penetration testing
- GDPR-aware data handling
A meeting only creates value if what happens in it gets captured and acted on — we built the lifecycle that makes that automatic.
